{"id":1549,"date":"2008-12-01T18:34:03","date_gmt":"2008-12-01T18:34:03","guid":{"rendered":"http:\/\/blogs.thesocialmedia.com\/leblogenergie\/2008\/12\/01\/march-automobil\/"},"modified":"2012-07-12T11:09:56","modified_gmt":"2012-07-12T11:09:56","slug":"march-automobil","status":"publish","type":"post","link":"https:\/\/blogs.thesocialmedia.com\/leblogenergie\/2008\/12\/01\/march-automobil\/","title":{"rendered":"March\u00e9 automobile fran\u00e7ais en Novembre."},"content":{"rendered":"

\"Images_2\"<\/a> Le mois de novembre<\/a> n’est m\u00eame pas froid que tombe le couperet. C’est la d\u00e9gringolade. – 14,4 % en donn\u00e9e brute, – 5.4 % \u00e0 jours ouvrables constants.
Le groupe Peugeot Citro\u00ebn vit des jours difficiles (-19.8 et – 14 %), Renault s’en tire mieux, surtout gr\u00e2ce au vilain petit canard Dacia ( + 2.3 % et + 13.9 %), mais beaucoup de constructeurs \u00e9trangers sont fort mals lotis : GM – 40, Hyunda\u00ef – 47, BMW, Mercedes et Toyota perdent le quart de leurs ventes.
A vrai dire, ce genre de crise est un coup de torchon.
Beaucoup de "petites marques", de petits r\u00e9seaux, de constructeurs peu implant\u00e9s sur certains march\u00e9s souffrent \u00e9norm\u00e9ment. Non pas que les grands r\u00e9seaux soient meilleurs, mais leur assise financi\u00e8re est plus importante.<\/p>\n

Les d\u00e9p\u00f4ts de bilan dont on entend parler sont les concessionnaires et garagistes de marques peu implant\u00e9es et\/ou ayant une image floue.
Bien avant donc, les qualit\u00e9s intrins\u00e8ques, c’est le poids \u00e9conomique qui compte et qui est d\u00e9cisif. On va donc assister \u00e0 des replis nationaux, m\u00eame dans les r\u00e8gles du march\u00e9.
Autre point \u00e0 remarquer, la relance de d\u00e9but d’ann\u00e9e, gr\u00e2ce aux primes \u00e9colos (et reprises constructeurs), a son retour de b\u00e2ton. Cela ne change pas la demande globale, cela l’a avanc\u00e9 un petit peu, et a rendu le plongeon plus spectaculaire.
Le march\u00e9 annuel progresse toujours, mais d’un souffle (0.8 et 1.7 %), souffle qui devrait s’arr\u00eater en d\u00e9cembre. <\/p>\n

Une consolation : le march\u00e9 italien s’essoufle encore plus vite, le march\u00e9 espagnol<\/a> tourne au carnage (-50 %), et les autres march\u00e9s<\/a> ne valent gu\u00e8re mieux. <\/p>\n

Lundi 1\u00b0d\u00e9cembre 2008<\/p>\n","protected":false},"excerpt":{"rendered":"

Le mois de novembre n’est m\u00eame pas froid que tombe le couperet. C’est la d\u00e9gringolade. – 14,4 % en donn\u00e9e brute, – 5.4 % \u00e0 jours ouvrables constants. Le groupe Peugeot Citro\u00ebn vit des jours difficiles (-19.8 et – 14 %), Renault s’en tire mieux, surtout gr\u00e2ce au vilain petit canard Dacia ( + 2.3 […]<\/p>\n","protected":false},"author":198,"featured_media":11012,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[555],"class_list":["post-1549","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites","tag-marche-espagnol-le-mois-de-novembre"],"yoast_head":"\nMarch\u00e9 automobile fran\u00e7ais en Novembre. - leblogenergie.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blogs.thesocialmedia.com\/leblogenergie\/2008\/12\/01\/march-automobil\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"March\u00e9 automobile fran\u00e7ais en Novembre. - leblogenergie.com\" \/>\n<meta name=\"twitter:description\" content=\"Le mois de novembre n’est m\u00eame pas froid que tombe le couperet. C’est la d\u00e9gringolade. – 14,4 % en donn\u00e9e brute, – 5.4 % \u00e0 jours ouvrables constants. 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