{"id":85,"date":"2009-07-03T23:55:56","date_gmt":"2009-07-03T23:55:56","guid":{"rendered":"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/2009\/07\/03\/yamaha-et-la-creativite-publiciaire-au-diapason\/"},"modified":"2012-07-11T17:35:19","modified_gmt":"2012-07-11T17:35:19","slug":"yamaha-et-la-creativite-publiciaire-au-diapason","status":"publish","type":"post","link":"https:\/\/blogs.thesocialmedia.com\/leblogmoto\/2009\/07\/03\/yamaha-et-la-creativite-publiciaire-au-diapason\/","title":{"rendered":"De bonnes motos. Une cr\u00e9ativit\u00e9 publicitaire au diapason ?"},"content":{"rendered":"<p><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b953fa970c-popup.png\"><img decoding=\"async\" alt=\"Pub Yamaha_Motorcycle_Ad\" class=\"at-xid-6a00d83451b18369e2011570b953fa970c \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b953fa970c-500wi.jpg\" style=\"width: 470px\" \/><\/a> <\/p>\n<p>De moyennes, de bonnes, voire, d&#039;excellentes b\u00e9canes, voila l&#039;image que j&#039;ai de <a href=\"http:\/\/www.yamaha-motor.fr\/\">Yam<\/a>. Mais le capital sympathie et le prestige qu&#039;ont permis d&#039;engranger les victoires de Phil Read, Agostini, Kenny Roberts Sr, Lawson, Rainey et maintenant James &quot;Bubba&quot; Stewart, Rossi et Lorenzo sur les machines de la firme d&#039;Hamamatsu ne suffisent pas. D&#039;ailleurs, pour certains, qui s&#039;en souvient ? Il faut une campagne \u00e0 la hauteur pour vendre des sportives, des trails, des TT, des scooters, des jetskis et des moteurs bateau. D&#039;abord une question: montrer le produit ou simplement le sugg\u00e9rer par sa fonction et ses aptitudes ?<\/p>\n<\/p>\n<p>Mais toujours s\u00e9duire pour vendre. Quitte \u00e0 ce que les pubs maritimes empruntent beaucoup \u00e0 leurs homologues de la terre ferme, comme vous allez le voir. Voici donc un \u00e9ventail, qui ne se veut pas exhaustif, des publicit\u00e9s mondiales et r\u00e9centes de la <a href=\"http:\/\/www.yamaha-motor.fr\/\">marque aux trois diapasons<\/a>, pour v\u00e9rifier si oui ou non les fils de pubs sont au niveau des perfs des ing\u00e9s de la bo\u00eete, et des champions sur les pistes. &#160; <\/p>\n<p><em>Sujet original, images glan\u00e9s sur le net, et sur Ads Of The World.<\/em><\/p>\n<p><a href=\"http:\/\/clabedan.typepad.com\/.a\/6a00d83451b18369e2011571ae5101970b-popup\"><img decoding=\"async\" alt=\"Pub HELMET_0\" class=\"at-xid-6a00d83451b18369e2011571ae5101970b \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571ae5101970b-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/p>\n<p><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571afb07c970b-popup.png\"><img decoding=\"async\" alt=\"Pub Yamaha Glove\" class=\"at-xid-6a00d83451b18369e2011571afb07c970b \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571afb07c970b-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/p>\n<p><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b93d81970c-popup.png\"><img decoding=\"async\" alt=\"Pub Moto Yamaha Handlebar Guidon\" class=\"at-xid-6a00d83451b18369e2011570b93d81970c \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b93d81970c-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/p>\n<p><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b93ddf970c-popup.png\"><img decoding=\"async\" alt=\"Pub YAMAHA Desert\" class=\"at-xid-6a00d83451b18369e2011570b93ddf970c \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b93ddf970c-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/p>\n<p><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b93e5f970c-popup.png\"><img decoding=\"async\" alt=\"Pub Yamaha F350\" class=\"at-xid-6a00d83451b18369e2011570b93e5f970c \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b93e5f970c-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/p>\n<p><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571ae52aa970b-popup.png\"><img decoding=\"async\" alt=\"Pub Yamaha Senal-antes\" class=\"at-xid-6a00d83451b18369e2011571ae52aa970b \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571ae52aa970b-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/p>\n<p> <\/p>\n<div><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b93eea970c-popup.png\"><img decoding=\"async\" alt=\"Pub YAMAHA_0\" class=\"at-xid-6a00d83451b18369e2011570b93eea970c \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b93eea970c-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/div>\n<p> <\/p>\n<div><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571ae5361970b-popup.png\"><img decoding=\"async\" alt=\"Pub yamaha_chrysalis\" class=\"at-xid-6a00d83451b18369e2011571ae5361970b \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571ae5361970b-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/div>\n<p> <\/p>\n<div><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b93fa4970c-popup.png\"><img decoding=\"async\" alt=\"Pub Yamaha-resized%204%20web\" class=\"at-xid-6a00d83451b18369e2011570b93fa4970c \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b93fa4970c-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/div>\n<p> <\/p>\n<div><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571ae541b970b-popup.png\"><img decoding=\"async\" alt=\"Pub yamahascialow\" class=\"at-xid-6a00d83451b18369e2011571ae541b970b \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571ae541b970b-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/div>\n<p> <\/p>\n<div><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b94077970c-popup.png\"><img decoding=\"async\" alt=\"Pub yamahaxcitycatania\" class=\"at-xid-6a00d83451b18369e2011570b94077970c \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b94077970c-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/div>\n<p> <\/p>\n<div><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571ae5518970b-pi.jpg\"><img decoding=\"async\" alt=\"Pub yamahaxcitydonkey\" class=\"at-xid-6a00d83451b18369e2011571ae5518970b \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571ae5518970b-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/div>\n<p> <\/p>\n<div><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b942ca970c-popup.png\"><img decoding=\"async\" alt=\"Pub yamahaxcitywolf\" class=\"at-xid-6a00d83451b18369e2011570b942ca970c \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b942ca970c-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/div>\n<p> <\/p>\n<div><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571ae5f4a970b-popup.png\"><img decoding=\"async\" alt=\"Pub b yamaha seaclimber\" class=\"at-xid-6a00d83451b18369e2011571ae5f4a970b \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571ae5f4a970b-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/div>\n<p> <\/p>\n<div><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571ae5ff0970b-popup.png\"><img decoding=\"async\" alt=\"Pub b yamahaairstyle\" class=\"at-xid-6a00d83451b18369e2011571ae5ff0970b \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571ae5ff0970b-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/div>\n<div>&#160;<\/div>\n<div><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571ae612e970b-popup.png\"><img decoding=\"async\" alt=\"Pub b yamahabench\" class=\"at-xid-6a00d83451b18369e2011571ae612e970b \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571ae612e970b-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/div>\n<p> <\/p>\n<div><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571ae61a1970b-popup.png\"><img decoding=\"async\" alt=\"Pub b yamahaclassroom\" class=\"at-xid-6a00d83451b18369e2011571ae61a1970b \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571ae61a1970b-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/div>\n<p> <\/p>\n<div><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b94de5970c-popup.png\"><img decoding=\"async\" alt=\"Pub b yamahadesert\" class=\"at-xid-6a00d83451b18369e2011570b94de5970c \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b94de5970c-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/div>\n<p> <\/p>\n<div><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b94f05970c-popup.png\"><img decoding=\"async\" alt=\"Pub b YAMAHAFOREST\" class=\"at-xid-6a00d83451b18369e2011570b94f05970c \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b94f05970c-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/div>\n<p> <\/p>\n<div><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b94fdf970c-popup.png\"><img decoding=\"async\" alt=\"Pub b yamahapromotion\" class=\"at-xid-6a00d83451b18369e2011570b94fdf970c \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011570b94fdf970c-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/div>\n<p> <\/p>\n<div><a href=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571ae6467970b-popup.png\"><img decoding=\"async\" alt=\"Pub b yamahatrajectories\" class=\"at-xid-6a00d83451b18369e2011571ae6467970b \" src=\"http:\/\/blogs.thesocialmedia.com\/leblogmoto\/files\/2012\/07\/6a00d83451b18369e2011571ae6467970b-500wi.jpg\" style=\"width: 470px\" \/><\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>De moyennes, de bonnes, voire, d&#039;excellentes b\u00e9canes, voila l&#039;image que j&#039;ai de Yam. Mais le capital sympathie et le prestige qu&#039;ont permis d&#039;engranger les victoires de Phil Read, Agostini, Kenny Roberts Sr, Lawson, Rainey et maintenant James &quot;Bubba&quot; Stewart, Rossi et Lorenzo sur les machines de la firme d&#039;Hamamatsu ne suffisent pas. D&#039;ailleurs, pour certains, [&hellip;]<\/p>\n","protected":false},"author":324,"featured_media":13950,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[44],"tags":[],"class_list":["post-85","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-yamaha"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>De bonnes motos. Une cr\u00e9ativit\u00e9 publicitaire au diapason ? - leblogmoto.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blogs.thesocialmedia.com\/leblogmoto\/2009\/07\/03\/yamaha-et-la-creativite-publiciaire-au-diapason\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"De bonnes motos. Une cr\u00e9ativit\u00e9 publicitaire au diapason ? - leblogmoto.com\" \/>\n<meta name=\"twitter:description\" content=\"De moyennes, de bonnes, voire, d&#039;excellentes b\u00e9canes, voila l&#039;image que j&#039;ai de Yam. Mais le capital sympathie et le prestige qu&#039;ont permis d&#039;engranger les victoires de Phil Read, Agostini, Kenny Roberts Sr, Lawson, Rainey et maintenant James &quot;Bubba&quot; Stewart, Rossi et Lorenzo sur les machines de la firme d&#039;Hamamatsu ne suffisent pas. 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