Daimler is seriously considering ending the Maybach adventure as the luxury brand doesn’t meet success. The company executives will decide within two years.
After several alternatives, such as building a hyper luxury G-Class or the Exelero coupé, Maybach has still no plan to replace the current models, the 57 and 62, both derived from the former S-Class. The company was reported to work on a new saloon, less expensive, featuring a innovative design inspired from the Mercedes CLS Class but this project seems to be put on hold. Daimler CEO Dr. Dieter Zetsche has admitted that there are no future Maybach models in the works.
Maybach has sold 146 vehicles last year far from the forecasted numbers and far from Rolls Royce which delivered 1,100 models last year. Since 2001, 40 per cent of Maybach dealers have been closed.
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