{"id":662,"date":"2008-02-18T03:16:44","date_gmt":"2008-02-18T03:16:44","guid":{"rendered":"http:\/\/blogs.thesocialmedia.com\/petrol-head\/2008\/02\/18\/nissan-to-launc\/"},"modified":"2012-07-17T14:18:29","modified_gmt":"2012-07-17T14:18:29","slug":"nissan-to-launc","status":"publish","type":"post","link":"https:\/\/blogs.thesocialmedia.com\/petrol-head\/2008\/02\/18\/nissan-to-launc\/","title":{"rendered":"Nissan to launch its in-house hybrid system under Infiniti badge"},"content":{"rendered":"<p><a href=\"http:\/\/blogs.thesocialmedia.com\/petrol-head\/files\/2012\/07\/08_m45s03.jpg\"><img decoding=\"async\" class=\"image-full\" alt=\"08_m45s03\" src=\"http:\/\/blogs.thesocialmedia.com\/petrol-head\/files\/2012\/07\/08_m45s03.jpg\"  style=\"float: left;margin: 0px 5px 5px 0px\" \/><\/a><br \/> Nissan will launch its first in-house hybrid technology under the Infiniti brand by 2010 although the car to receive it has still yet to be decided.<\/p>\n<p>In an interview with <em>Reuters<\/em>, Nissan\u2019s Executive Vice President Mitsuhiko Yamashita said costs justified to implement hybrid solution on the most expensive models. \u201cit\u2019s easier to absorb the cost of the system with more expensive cars.\u201d he said.<\/p>\n<p>Yamashita said Nissan&#8217;s hybrid system would not be a good match for smaller cars, at least at the initial stage, because of its high cost. For smaller vehicles, Nissan would lean towards pure electric vehicles that would be driven short distances in cities, he said.<\/p>\n<p>Along the hybrid vehicles, Nissan is also working on introducing clean-diesel cars, for which development is being done by Renault. Yamashita said Nissan will offer the diesel alternative on bigger cars that travel long distances in the United States.<\/p>\n<p>This is a bold move for Nissan at at time when Toyota and Honda focus on slashing the cost of the hybrid system in the next year or two to spread it across mass-market models. Honda CEO Takeo Fukui said earlier he expected its hybrid cars introduced from 2009 to be almost as profitable as its conventional gasoline cars. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nissan will launch its first in-house hybrid technology under the Infiniti brand by 2010 although the car to receive it has still yet to be decided. In an interview with Reuters, Nissan\u2019s Executive Vice President Mitsuhiko Yamashita said costs justified to implement hybrid solution on the most expensive models. \u201cit\u2019s easier to absorb the cost [&hellip;]<\/p>\n","protected":false},"author":351,"featured_media":5761,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[47,28],"tags":[],"class_list":["post-662","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-infiniti","category-nissan"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nissan to launch its in-house hybrid system under Infiniti badge - Petrol Head<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/2008\/02\/18\/nissan-to-launc\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Nissan to launch its in-house hybrid system under Infiniti badge - Petrol Head\" \/>\n<meta name=\"twitter:description\" content=\"Nissan will launch its first in-house hybrid technology under the Infiniti brand by 2010 although the car to receive it has still yet to be decided. In an interview with Reuters, Nissan\u2019s Executive Vice President Mitsuhiko Yamashita said costs justified to implement hybrid solution on the most expensive models. \u201cit\u2019s easier to absorb the cost [&hellip;]\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/files\/2012\/07\/08_m45s03.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"yoann besnard\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/2008\/02\/18\/nissan-to-launc\/\",\"url\":\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/2008\/02\/18\/nissan-to-launc\/\",\"name\":\"Nissan to launch its in-house hybrid system under Infiniti badge - Petrol Head\",\"isPartOf\":{\"@id\":\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/2008\/02\/18\/nissan-to-launc\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/2008\/02\/18\/nissan-to-launc\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/files\/2012\/07\/08_m45s03.jpg\",\"datePublished\":\"2008-02-18T03:16:44+00:00\",\"dateModified\":\"2012-07-17T14:18:29+00:00\",\"author\":{\"@id\":\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/#\/schema\/person\/a66921bf5714f5c0ca1e790ac34efa3a\"},\"breadcrumb\":{\"@id\":\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/2008\/02\/18\/nissan-to-launc\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/2008\/02\/18\/nissan-to-launc\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/2008\/02\/18\/nissan-to-launc\/#primaryimage\",\"url\":\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/files\/2012\/07\/08_m45s03.jpg\",\"contentUrl\":\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/files\/2012\/07\/08_m45s03.jpg\",\"width\":\"470\",\"height\":\"227\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/2008\/02\/18\/nissan-to-launc\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Nissan to launch its in-house hybrid system under Infiniti badge\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/#website\",\"url\":\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/\",\"name\":\"petrol-head\",\"description\":\"Just another The Social Media Group Network site\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/#\/schema\/person\/a66921bf5714f5c0ca1e790ac34efa3a\",\"name\":\"yoann besnard\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g\",\"caption\":\"yoann besnard\"},\"url\":\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/author\/yoann-besnard\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Nissan to launch its in-house hybrid system under Infiniti badge - Petrol Head","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blogs.thesocialmedia.com\/petrol-head\/2008\/02\/18\/nissan-to-launc\/","twitter_card":"summary_large_image","twitter_title":"Nissan to launch its in-house hybrid system under Infiniti badge - Petrol Head","twitter_description":"Nissan will launch its first in-house hybrid technology under the Infiniti brand by 2010 although the car to receive it has still yet to be decided. 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