{"id":721,"date":"2008-02-13T07:19:29","date_gmt":"2008-02-13T07:19:29","guid":{"rendered":"http:\/\/blogs.thesocialmedia.com\/petrol-head\/2008\/02\/13\/saab-on-the-roc\/"},"modified":"2012-07-17T14:16:00","modified_gmt":"2012-07-17T14:16:00","slug":"saab-on-the-roc","status":"publish","type":"post","link":"https:\/\/blogs.thesocialmedia.com\/petrol-head\/2008\/02\/13\/saab-on-the-roc\/","title":{"rendered":"Saab on the rocks, please!"},"content":{"rendered":"

\"1202583\"<\/a>
Saab has created a real-life sized replica of the Aero-X Coupe Concept made entirely from ice. The icy concept is housed within the famous ICEHOTEL in Sweden.<\/p>\n

The ICEHOTEL is situated in the village Jukkasj\u00e4rvi, 200 kilometres north of the Arctic Circle in Sweden. The heart and backbone is the River Torne flowing freely through the unspoilt wilderness. Covered with a meter thick ice layer winter time the river is the source of all blocks used to build the unique hotel. The ICEHOTEL, which has more than 80 rooms and suites, only exists between December and April and it is rebuilt from scratch every year.<\/p>\n

\"1202584\"<\/a>
The Aero-X has been designed and created by Simon Padian, chief designer for Saab with the help of Tj\u00e5sa Gusfors \u2013 a leading designer specializing in ice and snow sculpture. The car is located in a special room dubbed \u201cMove Your Mind\u201d<\/p>\n

Visitors will be encouraged to walk through an ice suite featuring key Saab brand messages and showcasing Saab\u2019s design heritage. Highlights include an ice sculpted Saab Aero X and impressive light and sound sequences.<\/p>\n","protected":false},"excerpt":{"rendered":"

Saab has created a real-life sized replica of the Aero-X Coupe Concept made entirely from ice. The icy concept is housed within the famous ICEHOTEL in Sweden. The ICEHOTEL is situated in the village Jukkasj\u00e4rvi, 200 kilometres north of the Arctic Circle in Sweden. The heart and backbone is the River Torne flowing freely through […]<\/p>\n","protected":false},"author":351,"featured_media":2600,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[56],"tags":[],"class_list":["post-721","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-saab-1"],"yoast_head":"\nSaab on the rocks, please! - Petrol Head<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/2008\/02\/13\/saab-on-the-roc\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Saab on the rocks, please! - Petrol Head\" \/>\n<meta name=\"twitter:description\" content=\"Saab has created a real-life sized replica of the Aero-X Coupe Concept made entirely from ice. 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