{"id":891,"date":"2007-12-18T15:54:49","date_gmt":"2007-12-18T15:54:49","guid":{"rendered":"http:\/\/blogs.thesocialmedia.com\/petrol-head\/2007\/12\/18\/next-generation-5\/"},"modified":"2012-07-17T14:08:08","modified_gmt":"2012-07-17T14:08:08","slug":"next-generation-5","status":"publish","type":"post","link":"https:\/\/blogs.thesocialmedia.com\/petrol-head\/2007\/12\/18\/next-generation-5\/","title":{"rendered":"Next-generation XC90 cancelled?"},"content":{"rendered":"

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It is not recommended to be a gas guzzler at this moment. The XC90 might become a new victim of global warming as it is rumoured that Volvo cancelled the next-generation.<\/p>\n

According to the Swedish magazine Auto Motor & Sport, Volvo has decided to axe the next-generation due to costs generated by new emission regulations and new environmentally-concerned customers. The XC90 is not a huge gas guzzler but its petrol engines are from being economical and Volvo would be obliged to develop new environmentally-friendly units in order to satisfy demand. Unfortunately, Volvo and its parent company Ford can’t afford such an engine. Another way would be to focus on losing weight but higher prices for lightweight components compromise the profitability. Added to the fact that marketing forecasts expect the SUV segment to be gloomy in the future, the XC90 is condemned to disappear as it doesn’t have much to offer to counter-attack.<\/p>\n

For Volvo, this is bad news. Indeed, the XC90 is a best seller in the US, the largest market for the Swedish carmaker.<\/p>\n","protected":false},"excerpt":{"rendered":"

It is not recommended to be a gas guzzler at this moment. The XC90 might become a new victim of global warming as it is rumoured that Volvo cancelled the next-generation. According to the Swedish magazine Auto Motor & Sport, Volvo has decided to axe the next-generation due to costs generated by new emission regulations […]<\/p>\n","protected":false},"author":351,"featured_media":2330,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29,27],"tags":[],"class_list":["post-891","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-4x4","category-volvo"],"yoast_head":"\nNext-generation XC90 cancelled? - Petrol Head<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blogs.thesocialmedia.com\/petrol-head\/2007\/12\/18\/next-generation-5\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Next-generation XC90 cancelled? - Petrol Head\" \/>\n<meta name=\"twitter:description\" content=\"It is not recommended to be a gas guzzler at this moment. 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